Question 1

What makes a great business name?

Accepted Answer

A great business name is memorable, easy to pronounce and spell, reflects your business values, stands out from competitors, works across platforms, and isn't already trademarked. It should be short (1-3 words ideal), professional yet creative, and scalable as your business grows.

Question 2

How is this different from the Brand Name Generator?

Accepted Answer

The Business Name Generator focuses on practical, professional names for traditional businesses (retail, services, consulting, local businesses). The Brand Name Generator emphasizes creative, marketable names for broader brand identities and online presence. Choose based on your primary focus.

Question 3

Should my business name describe what I do?

Accepted Answer

It depends. Descriptive names (Quick Clean Services, Tech Solutions) immediately communicate your offering, helping with SEO and clarity. Abstract names (Apple, Oracle) offer flexibility and memorability but require more marketing. Consider your industry, budget, and long-term vision.

Question 4

How do I check if a business name is available?

Accepted Answer

Check your state's Secretary of State business registry, USPTO trademark database (uspto.gov), domain registrars for .com availability, social media platforms, and Google the name. Also check industry-specific directories and ensure the name doesn't infringe on existing trademarks.

Question 5

Can I use LLC, Inc, or Co in my business name?

Accepted Answer

These are legal designations, not part of your brand name. Your legal entity name requires them (e.g., 'Smith Consulting LLC'), but your marketing/brand name doesn't (just 'Smith Consulting'). Add legal suffixes only on official documents, contracts, and registrations.

Question 6

Should I trademark my business name?

Accepted Answer

Yes, especially if you're building a brand, expanding beyond local markets, or investing significantly in marketing. Trademark registration protects your name legally, prevents competitors from using similar names, and adds credibility. File with USPTO or consult an IP attorney.

Question 7

What if the .com domain isn't available?

Accepted Answer

Consider alternatives: .co, .io (tech), .services, .solutions, or add modifiers like 'get', 'try', 'official' (e.g., getsmithconsulting.com). You can also reach out to domain owners to purchase. Ideally, choose a name where .com is available to avoid confusion.

Question 8

Can I name my business after myself?

Accepted Answer

Yes, especially for professional services (consulting, law, accounting, coaching). Personal names build trust and authority. However, they're harder to sell if you exit the business and may limit scalability. Consider combining your name with descriptive words (Smith Marketing Solutions).

Question 9

How important is the business name for success?

Accepted Answer

A good name helps with memorability, marketing, and first impressions, but it's not the most critical factor. Execution, product quality, customer service, and marketing matter more. Don't get stuck in 'analysis paralysis'—choose a solid name and focus on building a great business.

Question 10

Can I change my business name later?

Accepted Answer

Yes, but it's costly and disruptive. You'll need to update legal documents, licenses, marketing materials, signage, website, social media, and inform customers. You may lose brand recognition and SEO rankings. Choose carefully initially, but don't let fear of change paralyze you.

Business Name Generator

Frequently Asked Questions